Years ago when I was big into fast cars and bikes, I created eXtreme Concepts as a car club.. Over the years it became my STUNT BIKE TEAM I was a stunt rider for monster for street bike stunt ridding, quad, and snowmobiles. After having kids and selling all fast cars, and street bikes quads, jet skis, snowmobiles, dirt bikes ex..... I converted the eXtreme Concepts to my custom paint and airbrushing name. Ive been doing custom paint since I was 14 yrs old, and I also have eXtreme Concepts tattooed on me....so I needed to keep it going one way or another. So there's the lame explanation for the name.