These are far from new. Hoja Cubana released these around 1999-2000. Three or four different sizes, if I recall. They were the next step up from the bundled Hoja yellow bands. The wrapper was finished with a sugary "glue" that had a sweet taste on the lips at first taste. It did not affect the burning tobacco. I have smoked a lot of these in the past. My favorite was the tres' petite size. I think these are still available, as the last time I was at the local shop they had them. I am not sure if they are still being made, as I lost touch with the Hoja band years ago. I went to many a Big Smoke on Edward Nikkah, the owner of Hoja Cubana. Really great guy, but have not seen hide nor hair of him in years. These may be distributed through Bahia, as the families were close.