Diplomaticos Theory

[mjolnir01]

As of 2010, Habanos S.A. has pared the Diplomaticos marca down to just one vitola, the No.2. Here's a crazy thought: I think the recent relaunch of Vegueros may be a little telling of where HSA is going with Diplomaticos.
 
I'm guessing in a few years, they'll relaunch Diplomaticos--which was originally intended to be a value-priced version of Montecriso--with some of the new Monte vitolas.  I'd expect an Edmundo, a Petit Edmundo, maybe a Petit No.2, and even a Medias Corona (the new Monte Half Corona is on the horizon)... heck, maybe even a 56+ ring gauge monstrosity as well.  New packaging, a new band, and popular new vitolas.
 
Completely uninformed speculation here, but does anyone have any thoughts on this theory?
 
 

 

[Capt J]

They are good at marketing and getting better.
Your theory could be true.
 
 
 
 
 
 
 
 
 
 
 
edited for spelling

 

[Gavin]

I've generally enjoyed Diplomaticos more than Montes... I may just be cheap. They seem to have a funkier quality.

Like QdO's, no cuban brand truly dies, they just live forever as an RE. La Escepcion, anyone?

 

[giannilibrizzi]

Possible theory indeed. Maybe they are trying to maje people talk about the brand, make people miss the brand, wait a little, and then reintroduce it "for all you guys by popular demand" kinda way!

Very possible!

 

[Smok'em]

Anything is possible, but other than ELs or REs, I'm not holding my breath.

 

[zeemanb]

I would definitely pull the trigger on a box of Diplo Petit #2's.....and if they'd take a hint from Partagas on the small formats, a cab of 50 #5's might just get EL money out of me.  

 

[mjolnir01]

I was re-reflecting on this the other day when I came to another realization that may support my crackpot theory... the latest Asia-Pacific RE release, the Diplomaticos Bushido, which is a Conde 109 size like the Edmundo Dantes.  Scroll all the way down to the bottom of Trevor's page (linky).